Sales is fundamental  to any business. Sales management is an essential element of knowledge and orientation required for a career in business in the corporate world as well as many other sectors of the economy.

This course will take students through the fundamentals of sales management with structured theories and practical experiences. Some of the elements of personal selling are also incorporated for a better overall understanding. The course is a complimentary to other marketing courses.


Chapter One _ Overview of Sales Management  The Selling Environment.docChapter One _ Overview of Sales Management The Selling Environment.doc